You're Excellent at What You Do. So Why Is This So Hard to Explain?
Business coaching, spoon by spoon.
You've got years of real work behind you. Corporate strategy. Creative projects. Research that mattered. But now you're building online and when someone asks 'what do you do?' your hands start waving wildly and words like 'well, it's kind of like...' start tumbling out.
You know you're capable. You just can't describe what you're building yet. And honestly? It's making you wonder if you're cut out for this.

I’m your business coach. Slightly bossy when needed. We’re not waiting for clarity to knock on the door (or manifest from a YouTube tutorial). We’re building it, spoon by spoon.
You’re not sitting around doodling “someday” in a notebook. You’ve lit the first match. You want fire that lasts, not just a spark that dies after one strong coffee.

Want a business that feels like yours, not copy-paste from someone else’s 10-step template.
Are ready to take action, messy, imperfect, duct-tape-looking action.
Secretly love structure and accountability (especially when it comes with humor instead of guilt-trips).
Oh, and you’re a cat person… or an alpaca person. (Fine, fine dog people are welcome too. Sometimes.)
So who am I to help you?
Hi. I'm Solfrid. I’m a business coach, a life long scout leader, and a former corporate IT strategist with 20+ years of helping tech and people work together.
I
don’t hand you ten-step formulas or tell you what you “should” do.
I help you cut through the noise, sort the moving parts, and choose a way forward that works for you.
What I bring to the trail
Scouting – 30 years of leading people through mud, rain, and chaos taught me how to keep things moving, without carrying your backpack for you.
Teaspoons – A decade of rebuilding my life showed me that big change happens one small step at a time.
IT clarity – 25+ years in tech gave me a knack for untangling the messy stuff and making it simple for humans.
Cats – because a little humor (and the occasional cuddle) never hurts.
That’s my coaching style: structure + strategy, served with patience, wit, and a spoonful of courage.
Ready for a path that feels steady, human, and yours?

What it looks like in real life
You'll stop apologizing for not having it figured out yet. (Spoiler: nobody does. We're all just building as we go.)
You’ll find your thing and who you are as an entrepreneur by what you build, not what you overthink.
Here’s what actually changes:
Weekly actions you actually DO - not just write in a pretty notebook and forget by Thursday
Concrete evidence - that you're building something real, not just thinking about it.
Structure that holds - when business gets messy (because it always does).
Momentum you can keep rolling with - no cliff-drop once our calls stop.
Nothing beats the thrill of watching your business grow in real time.
With me as your 1:1 coach, you won’t be walking the trail alone. I’ll be right there. Supporting when you wobble. Nudging when you stall. Celebrating loudly when you move.
This is not a “light a candle and wait for clarity” program.
This is a “boots on, let’s move” program.
We work on three things.
Clearly. Practically. In motion.
What you’re selling and how to say it clearly. The problem you solve, the transformation you create, and pricing that’s sound, profitable, and doesn’t make you want to hide under a bucket when you say it out loud.
The systems that hold your business together. Email, booking, contracts, payment, client delivery tools. You’ll know exactly what you need and what you don’t.
A realistic way of getting clients that you’ll actually stick with. Based on your business and your preferences. We choose where your energy goes.
Pre-work assessment – So we start with what’s actually happening, not guesses.
Kickoff call (60 min) – We start where you are, not where Instagram says you “should” be. Together we map your first doable steps — no overwhelm, no jargon.
Weekly calls (30 min each) – Short, focused, and packed with momentum. Accountability, structure, and laughter included.
Chat support – For quick questions and wins (not for building your business in real-time - that's what our calls are for)
Simple tools – No 87-page PDFs. Just the practical stuff to track your action and watch your progress stack.

This is about steady momentum, not overnight fireworks.
I learned it the hard way:
Rebuilding my life after illness wasn’t about waiting for clarity. It was about moving, sometimes literally just stepping outside when my head was spinning.

Start where you are - not in some fantasy version of yourself.
Small spoons - move mountains
Community matters - find your people. I returned to scouting to re-enter the world.
Build from strengths - you already have more than you think.
Honor the hard stuff - without letting it define you.
This is not a pep-talk program. We move first.

The Deal
3 months with me 1:1 is: $4,000 (or NOK 50,000 incl. VAT).
Prefer installments?
Yep: 3 x $1,500.
Norwegian clients add 25% VAT. International = no VAT.
"You make me feel smart, optimistic, and capable. That's your superpower."
Hanne
"What you helped me with made me rebuild myself and my life. I'm eternally grateful you stood by my side and built that solid foundation for me."
Edith
"Solfrid was great at asking the right questions and coaching me toward the best solutions.
I’m really happy with the result: not only a new website, but also a stronger sense of direction for how to grow my business."
Mathilde
You don’t need another late-night scribble session in a pretty notebook, or another “plan” that never leaves the page.
You need structure, support, and a friendly-but-firm push that keeps you moving forward (with humor so the hard bits don’t feel so heavy).
I'll keep you moving. You do the building. Together we get this done.
One week, one step, one decision at a time.

Want to jump right in? Send me a message and I’ll share the payment link and contract, simple as that.
Prefer to talk face-to-face first? Book a meeting and let’s chat.
Let’s get moving.
🧡 Solfrid
Still reading?
Good. That means you’re serious about this. Book a call or email me at hello@solfridbohler.com and let’s talk.
You want accountability, and know that you get that from a slightly bossy scout leader.
You’re ready to take steps—muddy, imperfect, real steps between our sessions.
You want me to carry your backpack. This is coaching—I guide, you build.
Perfect. Coaching is exactly where you bring your messy notebook scribbles, half-ideas, and “what if’s.”
What you need is the willingness to show up, try, and keep moving.
We’ll sort, test, and shape them into something real. Action creates clarity, not the other way around.
Most programs hand you a cookie-cutter 10-step formula.
I don’t.
With me, you get a human who listens, nudges, and holds you accountable while making sure the path actually fits you and you get access to me 1:1. No guilt-trips, no magic hacks, just structure, humor, and steady action that sticks (especially if you’ve struggled with keeping momentum in the past).
Then we cheer, laugh, and keep going. Stuck isn’t failure, it’s part of the process. Mistakes? They’re just scout badges you earn along the way.
And if your brain likes to take scenic detours, don’t worry, I’ll bring you back on track without killing your spark.
You’ll leave not only with progress, but with proof you can handle wobbles without losing momentum.
Yes. In fact, coaching is designed for you if discipline feels like herding cats.
My job is to bring the structure, the accountability, and the slightly bossy cheerleading so you keep moving, even on days you’d rather binge YouTube tutorials.
And here’s the thing: this approach has a real track record of helping women with ADHD get their genius out into the world. Why? Because I create the scaffolding and accountability you need to stop circling and start building, so your brilliance actually makes it past the idea stage and into reality.
Not as much as you fear.
We do a 30-minute call once a week, and you’ll have small, focused actions to take in between. Think “steady teaspoon steps” Not “quit your life and build an empire in 3 weekends.” You’ll invest hours, not your entire sanity.
And if focus isn’t your superpower? No problem. I’ll help you break things down so small. The teaspoon way of moving mountains.
The coaching program is $4,000 (or NOK 50,000 incl. VAT). You can also split it into 3 x $1,500.
If you’re in Norway, I’m legally obliged to add 25% VAT (but if your business is VAT-registered, you usually get it back). If you’re international, no VAT added. Simple, no hidden extras.
And did you know you can actually reclaim VAT on things you bought before you even got into the Norwegian VAT Register? Yep – up to three years back. As long as:
you didn’t resell the item without VAT, and
it was meant for your VAT-liable business.
So if you’re just getting started, don’t stress too much about that 25%. You’ll likely get it back anyway.
This is coaching with a scout-leader twist.
I’m not handing you a done-for-you solution, and I’m not just smiling and nodding while you talk. I’ll challenge you, guide you, and give you structure — but you’re the one walking the trail. Learning By Doing.
That way, the progress (and confidence) you gain is yours to keep.
Nope. This coaching is about structure, clarity, and momentum, not me behind the keyboard building your pages. That’s a different trail.
Here, we keep the focus on you as an entrepreneur. Your clarity, your actions, and your steady movement forward.