Meet Solfrid
Clients say my superpower is making them feel smart, optimistic, and capable.
For me, business isn’t just about strategy or systems. It’s about shaping who you become in the process. I help women entrepreneurs grow with clarity and structure, without losing themselves along the way.
I know you’re capable. The challenge usually isn’t skill — it’s too many moving pieces and too little clarity. That’s where I come in: helping you sort, simplify, and create a way forward that feels doable and true to you.
Why I can help you
Ten years ago, illness ended my IT career overnight and left me rebuilding my life from the ground up. I didn't rebuild with breakthroughs.
I rebuilt with structure, strategy, and small steps that actually worked.
That experience isn't just my backstory. It's the foundation of how I coach.
My clients don't hire me because I hand them answers. They hire me because I help them trust their own.
One client said:
"What you helped me with made me rebuild myself and my life. I'm eternally grateful you stood by my side and built that solid foundation for me."
Another:
"You make me feel smart, optimistic, and capable. That's your superpower."
My approach
25+ years in IT taught me systems, strategy, and how to cut through complexity. (Fun fact: in kindergarten, when other girls wanted to be nurses or hairdressers, I proudly announced I’d be a “computer geek—just like my dad.” And that’s exactly what I became.)
30 years as a Scout leader taught me how to guide without taking over, celebrate small wins, and keep momentum going.
I combine strategic thinking with soul.
As a certified forest bathing guide, I bring nature into the process. Because sometimes the best clarity doesn’t come at a desk — it comes on a trail.
I don't deal in "shoulds" or jargon. I help you build a business identity that feels like yours—sustainable, structured, and strong.
And yes, I like to include cats in both my life and my work.
The principles behind my work
When I rebuilt my life, I discovered what actually creates growth. These principles still guide everything I do:
Start where you are – not where you "should" be
Small steps compound – consistent actions move mountains
Community matters – growth needs connection
Build from strengths – not just fixing problems
Honor the hard stuff – without letting it define you
This isn't theory. It's lived. And it works.
What I offer
My main focus is 1:1 business coaching—for early stage online entrepreneurs who want to grow sustainably, with clarity, structure, and support to step into the business identity they're meant to lead.
Alongside, I offer my Done-With-You Website Program, helping entrepreneurs 1:1—set up solid tech foundations.
Ready to grow into the entrepreneur you know you can be?
Get in touch and let's talk about what will work for YOU.
